Written by
Melanie MarchTEN Appoints Lisa Redfearn as Vice President, Sales – Canada

Mississauga, ON – April 8, 2025 — TEN (Transportation Equipment Network) is pleased to announce the appointment of Lisa Redfearn as Vice President, Sales – Canada.
Lisa brings a wealth of leadership experience in the logistics and transportation industry, with a strong background in national sales strategy, customer engagement, and market expansion. She will play a key role in driving growth and strengthening customer relationships across the Canadian market.
Lisa is widely recognized for her strategic approach to sales leadership, deep industry knowledge, and ability to align performance management with data-driven decision-making. Her leadership philosophy centers on mentorship, collaboration, and delivering long-term value to customers.
“We are thrilled to welcome Lisa to the TEN team,” said Scott Nelson, President of TEN. “Her proven expertise and leadership will be invaluable as we continue to grow our footprint in the transportation equipment industry across North America.”
Please join us in welcoming Lisa Redfearn to TEN!
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